Web Analytics Analyst

Opportunity: Senior Web Analytics / BI Analyst

Are you passionate about transforming raw data into business strategies? Do you have a sharp analytical mindset and the ability to thrive in dynamic, multidisciplinary environments? Then this role is for you!

We are looking for a professional to join our performance team, leading our data culture, generating actionable insights, and optimizing the consumer journey across our digital channels.

Key Responsibilities

• Google Analytics Expertise: Produce reports, dashboards, and strategic analyses focused on user behavior, traffic sources, and the performance of websites and online media.
• Multi-Channel Measurement: Measure results from campaigns across multiple sources (CRM, Paid Media such as Google Ads, Meta Ads, among others).
• Conversion Rate Optimization (CRO): Deeply analyze the consumer journey to recommend structural and content improvements for websites and landing pages.
• Agile Routine: Actively participate in multidisciplinary digital performance teams, consolidating daily results (daily meetings) and generating rapid insights.

Technical Requirements

• DataViz & BI: Solid knowledge of Business Intelligence and Data Visualization tools (Looker Studio / DataStudio, Power BI).
• Tagging: Practical experience with implementing and managing tags via Google Tag Manager (GTM).
• Data Manipulation: Experience in extracting and manipulating large volumes of data using BigQuery.
• Excel: Advanced knowledge for rapid analysis and cross-referencing datasets.

General Requirements

• Languages: Advanced or fluent English or Spanish (will be tested during the process).
• Proactive profile with excellent communication skills to translate technical data into business recommendations (data storytelling).

We look forward to meeting you!